Case study
New Pilot Shop
Aviation supplies and premium pilot uniforms made in Italy. Everything a student, private, or commercial pilot needs in one shop.
New Pilot Shop is an aviation supply store and pilot uniform brand based in Milan, Italy. We design and manufacture premium pilot uniforms in-house: shirts, trousers, epaulettes, ties, wings, and flight bags. Every piece is made in Italy with fabrics and tailoring that hold up to years of wear in the cockpit and on the tarmac.
Beyond uniforms, we carry everything a pilot needs at every stage of their career. Student pilots come to us for their first headset, logbook, kneeboard, and navigation tools. Private pilots find quality flight bags, aviation sunglasses, and cockpit accessories. Commercial crew get professional uniforms that meet airline dress codes and actually fit well. We work directly with flight schools across Europe who outfit entire classes of students through us.
The full catalog includes aviation charts, flight computers (E6B), fuel testers, cockpit organizers, high-visibility vests, and training materials for PPL through ATPL. If it goes in a flight bag or on a pilot, we sell it.
I co-founded New Pilot Shop because buying aviation gear in Europe was a mess. Pilots were ordering headsets from one country, uniforms from another, and charts from a third. No single shop had everything, and none of them were run by people who actually fly. We built one destination where a student pilot can buy their first kneeboard and come back ten years later for their captain epaulettes.
We ship worldwide from our Milan warehouse, offer same-day dispatch on in-stock items, and provide aviation-specific support from real pilots who know what you actually need in the cockpit.